Admire the passion

What? Mayonnaise is absolutely still a thing.

For real

What is with this constant narrative of us millennials killing shit?

Millennials are brutal murderers
- Not the generations before them.

i hate generational propaganda so much lately.

its so stupid.

It comes back everytime there is a lul in the political discourse.
Gotta keep the olds against the youths
It's another divide to stop us uniting
Yup.
Why? Are you one of those lazy millennials?!
(I'm a millennial btw, and I agree that this stuff is really dumb)
- just gotta be careful not to fall for it for our fellow zoomers

Never considered commercial US branded bastardized mayo “Mayo” or even edible. Euro/Asian versions only, or homemade.

That's not mayonnaise. Stop calling it mayonnaise.

What is mayonnaise to you? I thought Hellmans was the mayonnaise?
Of course, I would not know better than most, as I hate mayonnaise and am a 57-year old woman from Vietnam.
- I'm a 46 year old French man, and thanks to my family and travels I've tasted a variety of mayonnaises, all across the spectrum and a lot of the industrial stuff just tastes awful. They add so many preservatives in order to make it shelf stable, it completely loses any hint of the original flavour.
  You can make fresh mayo with an egg yellow, some oil, a dash of vinegar / lemon juice (something acidic, really) and some mustard. Mostly you beat it until you've the desired texture and that's about it! Even just this, you'll have people arguing endlessly about which oil, which acid, which mustard, which proportions, etc :,D
  Hellmann's isn't completely terrible, mind you. I was mostly being facetious with my remark.
  It was the usual stuff you'd get in Ireland when I lived there, and it was okay. But there were much tastier brands available. And when I'm in France, even industrial brands, we have much better alternatives :P
  I reckon Vietnam must have the same issue as we had in China : it's too damn hot! And since real mayo is uncooked egg yellow it's super bad to keep it at room temperature for too long. I never bought any while living there, because it wasn't in my shops and I just adapt to whatever people eat locally, but sometimes when I ordered pizza they would have "mayo" sprinkled on top and although it was delicious, the fact it was sweet makes me think it had nothing to do with the original stuff :P
- I feel like he might be referring to Miracle Whip as it is (or at least was when I was paying attention in the 80s/90s) sold as "salad dressing". No clue why they called it that but it was a cheap alternative to mayonnaise that had a tangy zip.
  Now I have real mayonnaise made with eggs in my house (my mom was always weirded out by non-refrigerated egg products).

Are they trying to say it’s dead because aioli exists?

I really like mayonnaise, it makes for good sauces and macaroni salad is just best thing ever

The inexorable rise of identity condiments has led to hard times for the most American of foodstuffs. And that’s a shame.

My son Jake, who’s 25, eats mayo. He’s a practical young man who works in computers and adores macaroni salad. He’s a good son. I also have a daughter. She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.

newer generations are refusing to meekly fall in line with a culinary heritage that never was theirs. Instead, they’re gobbling up kefir and ajvar and chimichurri and gochujang again.

Red Robin launched a vegan burger. You don’t put mayo on a vegan burger.

McDonald’s has debuted a Signature Sriracha Burger, joining KFC, Wendy’s, and Subway in signing on to the sizzling Thai sauce’s moment in the sun. You didn’t see Huy Fong Foods start a schmear campaign against the cultural appropriation of that.

Some experts say the dislike springs from the fact that mayo jiggles. [...] This is bullshit. This attitude comes to you from young people who willingly slurp down eight kazillion kinds of yogurt, not to mention raw fish and pork belly and, yo, detergent pods, so don’t talk to me about mayonnaise. The only reason for this raging mayophobia is a generation’s gut-level renouncement of the Greatest Generation’s condiment of choice.

Besides, I’ve got news: That aioli you’re all so fond of? I hate to break it to you, but that’s just mayonnaise.

Sandy Hingston sounds mad.

Also what? Mayo is still super popular, so what is she even on about? Is she hamming this up because she feels like this is what's necessary to make it in journalism these days?

I'm sorry, "identity condiments"? The fuck?
Systemic issue in journalism. The actual reporting breaks down to a one liner; "mayonaise less popular with younger generations, increasingly diverse choice of condiments instead", but that doesn't generate revenue
- It’s the same issue for recipe blogs. Everyone hates all the filler, they just want the recipe. But having a page with just a recipe does not jive with search engines so people will never see your blog unless you write the filler.
- It should be, "mayo like all foods in younger generations isn't as popular because their palates haven't gotten to that point yet".
  This is the level of journalism now... complete shit. You're tastes change over time...so this generation magically hates mayo now? Might as well say this new generation hates their greens and coffee.
She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.
Naturally? Is it some feminist thing to loathe mayo? Why?
- Because it's hens and cows that are farmed for their products, veganism is a feminist issue.
  Feminism is notoriously concerned with chromosomes rather than personhood. /s
- Because mayo is strongly associated with white people and especially conservatives. There’s the whole meme about not eating any food spicier than mayo.
- Because mayonnaise looks like and is sometimes associated with cum and patriarchy. Is my guess.
Wait until she hears about sriracha mayo.
This sounds like a bit. Seriously, how do you hit every culture war talking point but make it about mayonnaise? No one has strong feelings about mayonnaise, Sandy. Only you.
It's like traditional media figured out in 2016 Boomer ragebait is the only thing they know how to do anymore, and just keep doing that when they're out of ideas.
Article tl;dr "Kids today are traitors to the nation because they aren't Stephen Miller, drinking mayonnaise by the gallon, because it's not threatening to people with fragile egos and no sense of curiosity."
Plus, trashing ajvar and chimichuri? How bold of you, Sandy. How courageous to turn up your nose at flavors that you were not exposed to in some midwest surbabn bubble. When you die and your spirit is flung into the void between lives, where you learn how you'll be reincarnated as a racoon for 20 lifetimes because of the karma you accrued just from penning this single article, I hope the spirits of your Lithuanian parents remind you that judgement like this poisons the soul slightly more than mayonnaise does.
- 2016? Writers complaining about the youth misbehaving is as old as writing itself.
That read like a shit post. Does Jake drink mayo straight from Sandy's tit still? Cause something ain't right there
I'm pretty sure that's all tongue-in-cheek. Giving people the benefit of the doubt is a good default setting.

Miracle whip is far worse

It is, and we probably did kill that one but they never wanna give us credit for the good we do
That’s what I grew up on, unfortunately, so everything else tasted weird.
But now I use Kewpie (Japanese brand) and it’s way better.

Mayonnaise into aioli is the most successful rebrand of all time. Mayonnaise is dead, long live mayonnaise

Aioli is not mayonnaise though. There's no egg, just garlic and oil. Although I bet a bunch of restaurant aiolis are technically mayo.
I mean, Mayo is cheap, aioli is expensive.

What does Hellman's have to do with mayonnaise though? That nitrogen-pumped piss is mayo the same way those American individually wrapped slices of milk-plastic is 'cheese'.

I'm going to continue to die on this hill: American cheese slices typically have cheddar cheese as the very first ingredient. They are made of real cheese, dairy, and an emulsifier. Basically think of a cheese sauce with a higher melt temp but nobody seems to claim fondue is fake cheese
Are they good though? That's subjective, I think they go great on burgers, grilled cheese, and ramen. Are they plastic or use fake cheese? No. If you want to be accurate while high horsing about it you could call them watered down congealed cheese though
Edit to add: the individually wrapped ones are an ecological nightmare. The deli deluxe ones are higher quality, not individually wrapped, and don't even cost that much more. Or just buy not Kraft they don't need the money anyway and other companies make American cheese slices too. You can even find emulsified cheese slices for other types of cheeses if you want variety on your burgers and grilled cheese
- but nobody seems to claim fondue is fake cheese
  Fondue is literally just shredded cheese. The typical Swiss fondue, la moitié-moitié (half half) is 50% Gruyère and 50% Vacherin + a little bit of potato starch if it’s an industrial one (otherwise it’s only cheese and you add potato starch if you want, it’s only to have a better texture and not mandatory).
  Other types are just different cheeses, from a single one up to a mix of 3, varying from regional preferences.
  Ingredients of an industrial fondue found in any Swiss supermarket:
- It would probably get much less hate if it was just called "Burger Cheese"
- Kraft Singles literally aren't cheese though. Go back and read the label. They're not allowed to call it cheese.
  It gives American cheese a bad name as there are some great deli cheeses here that are 10000x better than Kraft
- but nobody seems to claim fondue is fake cheese.
  Afaik you make fondue from cheese. You put the different kinds of cheese in and melt them with some wine. That's way closer to just melted cheese than whatever american cheese is
- They are not, objectively good, but they are very useful as an emulsifier for cheese sauces. One kraft slice can emulsify a liter or more.
  That said, there is something nostalgic about a grilled cheese using cheap American white bread and Kraft slices.
- the individually wrapped ones are an ecological nightmare.
  But you also have to buy according to your usage pattern. I very rarely use these cheese slices. And the only alternative to the individually wrapped ones here is a pack of ~12. They usually go bad in my fridge before I could use more than 3-4 slices. The individually wrapped ones hold up much longer.
- Are they good though?
  Really depends on the brand. Some of them really make a burger pop with a rich cheddar flavor and creamy texture.
  That's a good point about the plastic waste in your edit though. I don't eat a lot of cheese because I try to limit animal products, but I feel like they're usually separated with wax paper here. I'm told there are very high taxes on plastic packaging for the manufacturer.
I can't find any reference to nitrogen used in Hellman's mayonnaise. Do you perhaps mean that they fill the airspace at the top of the jar with nitrogen to displace oxygen and increase shelf-life? I believe that's a very safe and common practice in food packaging.
- Noooo! Nitrogen is poison! If you breathe pure nitrogen, you'll die!
  inb4 libtard scientists saying "hurr durr air is 70% nitrogen" yeah right LIARS
- No, not at all. That I'd have no issue with. Now, Hellman's makes a number of different variants IIRC, and I can't tell you which particular one this was as I haven't bought it since, but: I mean 'pumped' as in 'foamy' or perhaps a better term would be 'areated'. Filled with visible bubbles of some gas - I don't actually know whether it was nitrogen or something else, but nitrogen would make sense due to the same reasons you pointed out. I suspect it was done as a shrinkflation strategy to sell the same apparent volume of product, whilst saving on material production inputs. It certainly did nothing beneficial for the texture. I don't really want my "mayonnaise" to feel like poorly whipped cream.
  I've seen the same thing done for some cream cheeses, and likely for the same reason. I don't buy those more than once either.
"Pasteurized prepared cheese product"
same way those American individually wrapped slices of milk-plastic is 'cheese'.
I hate that I feel the need to chime in every time I see this, but no. Kraft Singles are not only garbage food, they're literally not allowed to call it cheese.
There are some great American cheeses, especially for sandwiches. I really like Cooper Sharp.
What mayo brand do you prefer?

I'm a simple woman, I love me some mayo

Majonez kielecki.

Mayonnaise is food lube

it also creates a hydrophobic layer on bread so you can have a moist sandwich and not have it drown the bread

Wtf is mayonnaise salad

Guacamole
\ Bacon bits
\ Shredded carrots
\ Shredded cabbage
\ Funyuns
\ Gummi Bears
\ Potato chips
And 16 cups of mayonnaise.
Elbow macaroni
Mayonnaise
Carrot
Chives
Cherry tomatoes
Cucumber
Bell pepper
Pepper
- That's macaroni salad. Never heard it called mayonnaise salad.
- I think I've seen this concoction before. It looks really good, and it probably would be if it wasn't Mayo and instead was like.... Idk, whipped cream or something as the base.... But no. Fucking Mayo.
  I'm pretty sure this stuff is the reason I have a grudge against Mayo.
an abomination, from the same people who gave us jello

But mayo instead of butter for a grilled cheese is kind of life changing.

wtf why
- Better crisping & browning because butter has water in it. I do this too. It's pretty widely used like that. Mayo smeared onto turkey skin before roasting also works, doesn't end up tasting like mayonnaise.
Don't worry, I'm sure Mayo isn't going anywhere.
- Thats the viscosity at work.

One word: Kewpie

Thought it was going to be: Homemade
Isn't that some kind of fish monster.
While I'm sitting there eating my Kewpie mayonnaise I always find it so amusing how obsessed (some) Americans are with Japanese mayonnaise. It tastes just like the mayonnaise I'm used to from... well, everywhere else in the world except the US.
- Sadly most people only know mayo from a jar, and then it's all the crappy brands.
  There are like 3 or 4 brands of mayo that have any flavor (Hellmann's, Best Brands, there's one from the southeast that I can't recall, etc).
  Once you make your own in 5 minutes (for about 75¢), you realize how weak store-bought stuff is (for $5).

I'm a simple man with simple tastes. Saltine crackers with mayo are a comfort food for me.

Sorry to tell you this, but your mouth is fucking broken.
(I really don't care what you eat, but that sounds awful lol)
- What mayonnaise do you people eat that what he described sounds awful...? My mayonnaise is so good I could eat it by the spoonful!

Very small amounts of mayo to moisturize bread in a sandwich is about all the mayo I like. It's heavy on almost anything with a significant amount, including stuff like takoyaki or okonomiyaki, which come with Japanese mayo on top by default. Chicken/tuna salads or coleslaw are maybes, but I think I like substitutes using say silky soy better anyway.

Reason I didn't mention egg salad is because despite eggs previously being one of my favorite foods, I seemed to have developed an allergy to them. Them being in baked goods are fine, but I can't eat them in full form. Maybe also a reason mayo messes with me.

Very small amounts of mayo to moisturize bread in a sandwich is about all the mayo I like.
Have you tried hummus? Squirting olive oil and vinegar on a sandwich is good, too.
Maybe also a reason mayo messes with me.
Vegan mayo doesn't contain any eggs, and it tastes the same.
- I actually make baba ganoush a lot, so sometimes I use it. I actually don't use mayo when I'm making the sandwich, but if it's fast food or a sandwich restaurant or something I'll ask for light mayo or sometimes just mustard.
  Haven't tried vegan mayo, but maybe I'll give it a try next time I feel like chicken/tuna salad.
The mayo also acts as a moisture barrier if you're making lunch ahead of time.

people put mayonnaise in salad?! worst food crime since pineapple on pizza!

How is this new? Never heard of coleslaw or potato salad?
Low quality bait

White people are finally starting to catch on that food is supposed to taste good, leave mayo and ketchup in the past.

So you want food to taste good but then you do not want to use mayo and ketchup?
That's very inconsistent.
- Mayo has no flavor and ketchup is just poorman sweet and sour. Hard pass.
- I prefer my food without corn syrup
Nice bigotry.
You can pry "french"/"russian" salad from my cold dead arms. That shit's delicious.

I still fw egg salad though.

I have a Costco pack of hard boiled eggs and a tub of mayo in my fridge just so I can make egg salad on demand.
- If you make it pretty often at all, a Dash hard boiled egg cooker is a great investment. But it's only worth it if you're hard boiling eggs a lot.

Mayo is fucking disgusting. I don't want a fucking cum sandwich.

I think you're eating the wrong mayo if it tastes like cum... That, or someone is tampering with your food lol.
If it's just because of the color, that's pretty immature, gotta say. Not even close to the same texture/consistency either.
- I am immature. Also, I didn't expect people to give a shit about non-consequential comments I make regarding food.

My dad used to eat mayonaise salad and it was disgustiing.

Mayo is flavorless wetness on sandwiches. No I will not elaborate

Cream cheese is much better than mayo on any sandwich
- Tuna?

Is that another American thing?

Not a huge mayo fan, but a cold tuna sandwich with lots of salt, black pepper, and cayenne, on Martin's potato bread, with a cold Coke. Stuff of the gods.

Halal white sauce is superior for sandwiches, meats, and dipping sauces. Mayo might be better for tuna/egg salads but it's an indictment that you have to drown out the flavor of mayo for it to taste good.

Well, mayo is cool if you mix stuff with it.

Sriracha.