What advertising slogan would you give for Linux?

Good one from back in the day (not mine): "In a world without walls and fences, who needs Windows and Gates?"

But it has a direct reference to it's competitors which won't be viable in 100 years when windows shuts down

Fun facts:
The backend of Microsoft's biggest money maker Azure runs on Linux: https://azure.microsoft.com/en-us/blog/microsoft-showcases-the-azure-cloud-switch-acs/
The most-used OS inside Azure is Linux: https://thenewstack.io/microsoft-linux-is-the-top-operating-system-on-azure-today/
Microsoft is the second biggest contributor to open source software: https://opensourceindex.io/
Microsoft has published their own Linux distro: https://github.com/microsoft/azurelinux
Microsoft has published a support page on how to install Linux: https://learn.microsoft.com/en-us/linux/install
The OS wars are over, and Linux won.
- In the server world, yes. The desktop is the place that needs to be won over.
Okay I will switch, please leave us in peace penguinlord

"For slogan, please refer to the according man page"

more seriously maybe "Software it your own way"

So, RTFM?
- Yes but more polite
I recently passed Linux Foundation System Admin and they had a weird Debian that just slapped me with man not found or something like this
I like it, but I think proprietary can tell it too.
- which man

Linux. The Power of the Community.

I didn't come up with it and the picture is not mine. I just found it on the internet earlier.

"I didn't want to play that game anyway."

More like use Adobe or Microsoft as I'm proud gamer since 2 years on Linux https://bazzite.gg/
- What happened? Rust used to have a native Linux client a few years back (i.e. last time I tried it).
Help this is real

Yours to make, yours to break.

Good one!

Today's sponsor is RAID SHADOW LINUX!

Choose your favorite among hundreds of unique distros, each with their own special powers.
And defend your choice in the eternal distro wars!
Or create alliances to take on one of the epic bOSses that threaten the free software world!
Free to play! Thousands of free DLC addons! No Ads! No subscription!

Join now, and begin your journey to become a legendary PACKAGE MAINTAINER!

I would totally play that

It is in fact GNU/Linux.

What if I use Alpine?
- Dont
- Then its Busybox/Linux

Its not windows

And when you tell your OS to poweroff it... powers off. Wow.
- And when you tell it to suspend or hibernate, it also powers off.
- it's like magic or somethin'.
- Amazing!

It's a headache but it's your headache.

I could apply it to Windows too though.
- When you install Windows, you don’t really control your computer. Microsoft does.

"It's terminal"

Free as in beer

Or
Free as in work after hours
- Free as in puppy
- Like some kind of prostitute lover.
That is more like a general FOSS than Linux

Hurts So Good

*Hurds

"It just works"

..because that is the state of a mainstream modern distro, and it's not true of Windows anymore.

Alternatively "No nagging, no forced online account."

Everything I encountered that haven't worked:
Not supported hardware by manufacturer
Nvidia Drivers with Wayland
- And good news, Nvidia seems to have more or less fixed the second one a few months ago.
It just works (on my machine)
ftfy
- Plural.
  Can't be arsed fixing that for you.

Join a Movement, not a Marketplace

"We hope you like config files"

"I heard you like files... Everything is a file."
- Plan9 would have some opinions about that.

"It does exactly what you tell it to do."

Remove kernel.
Ok.

Two out of 10 Linux users agree that insert name here is the best distro

"Own your computer" and "Free your computer"

The least annoying launcher for your web browser

Own your Computer

With a bit of a double-entendre, "It powers the world", since it's the most common server platform.

More funny: "It's not an OS. It's a hobby."

Live, Laugh, Linux

Fiddle, Tweak, Reinstall.

Jokingly: "Linux is free if your time is worthless"

Though this tongue-in-cheek tagline takes the "free as in free beer" misinterpretation of the term "free software", I've always found it a fun way to describe the time investment you'll need to make if you've spent your whole life using Windows before making the switch.

This hurts in my first Gentoo installation. Sharp, precise, and accurate pain.

Batman runs Linux. Shouldn't you?

you don't even have to tell it 😎 Linux is the silent dangerous type standing in a shady corner

Buy it, own it.

It’s yours.

Arch, btw.

That's Arch Linux specific slogan I am afraid.

I'd just like to interject for a moment. What you're refering to as Linux, is in fact, GNU/Linux, or as I've recently taken to calling it, GNU plus Linux. Linux is not an operating system unto itself, but rather another free component of a fully functioning GNU system made useful by the GNU corelibs, shell utilities and vital system components comprising a full OS as defined by POSIX.

Many computer users run a modified version of the GNU system every day, without realizing it. Through a peculiar turn of events, the version of GNU which is widely used today is often called Linux, and many of its users are not aware that it is basically the GNU system, developed by the GNU Project.

There really is a Linux, and these people are using it, but it is just a part of the system they use. Linux is the kernel: the program in the system that allocates the machine's resources to the other programs that you run. The kernel is an essential part of an operating system, but useless by itself; it can only function in the context of a complete operating system. Linux is normally used in combination with the GNU operating system: the whole system is basically GNU with Linux added, or GNU/Linux. All the so-called Linux distributions are really distributions of GNU/Linux!

Do it yourself

Just DYI.

Wobbly Windows in a Windows-less World

“If you knew what it was, you’d be using it already.”

Forget the hardware

YOU deserve better

lol I was going to suggest "it just works"

I would not have suggested that before this year but it's definitely true now, or at least truer than for Windows/Apple.

Linux: you've been using it for years and don't even know it

Because it's your computer

If you don't read the man pages, we're going to ban you from the chat.

Linux: "Freedom and innovation for all"

Build a Legacy, not a Lock-In

I'd copy you and drop the hardware. Just: you deserve better

Think ~~Different~~ Freely.

"Better learn to use the command line, kid"

valve's success is the rebranding of flatpak wine fsync and dxvk as steam runtime and proton. people fucking hate Linux and will only use it by accident

That's far too long. They could try and turn it into a ditty for an advert, but it wouldn't look great on their merch.

You can fix it, really. :)

Probably thing valve does where all the other players in the market are so shit, you doing very little garners huge public support.

At least it's not Windows?

Take your digital freedom back!

Be Your Own Tech Support

Tailored for You, By You

Replace OS before they replace you. Linux - the last adventure.

Its my machine. I dont need to sign into Microsofts Terms and Conditions to be able to use my hardware.

RTFW

Linux: it ain't Windows.

When I started my own design for Tux I came up with "it's all about U" written on the repo where I've developed it (upstream isn't updated)

In hindsight it involuntarily highlights the difference between the open source and the free software movement pretty well, I'm definitely for the latter, but it is accurate to the product and its creator

The penguin is merciful.

Can’t believe it’s not Windows.

"Linux...

"Because you don't have to be the product"

"No overlords"

"What spying?"

"Infinitely extendable"

Which one do you like best?

The ultimate protection for your truck

Truck? Ask me if...

Leave us alone, we don't need more users

Depends on what users.
- The kind for whom stupid software with ads is made. The kind who give 0 stars to open source software on google play for dumb reasons. The ones who are offended by a program being named "GIMP" or "daemon".

Your hardware Your choice Your style

"Get judged by more advanced Linux users until you get good enough to do the judging"

Linux/GNU: We put GNU where it belongs.

From Hobby to Hero: Linux Powers the Curious

more powerful than a speeding loco motive

The only operating with so many names, but always the same experience... Linux!

Linux: We never would have given you Klippy.

WHEEL OF LINUX!!! (I'll take Arch, by the way, Pat!)

'You can keep your old hardware, we won't force you to upgrade.'
'Your old GPU, yes, even your R9 Fury, still has a home here, don't worry, we won't leave you out in the cold unlike our competition.'

...Among other jabs at Windows in the spirit of the old Mac vs. PC ads, or to be more apt, in the spirit of Sega's old ads picking on Nintendo in the '90s.

Also....

'Linux does! What Windon't.'

improvements over the competition are black and white... and a little yellow.

Does Linux have competition? But I get your idea.

"Be free"

Freedom.
- Only if it's Mel Gibson "Frrrrreeeeddddooooooommmmmm"

From one of my memes (which compares the common 3 OS types): https://beehaw.org/pictrs/image/3ad94e0f-c145-4b1b-9a41-16f3ebcfee1b.webp

It will hurt the whole way down. Please don't climb.

Also implies that you can actually climb it (metaphorical for "learning") and has the option to stay above or climb down. Based on the image, its an art project that just stays there for you to explore.