The problem is we set a target of "net zero" by <in 2 decades>. So naturally companies will do it the cheapest way that requires the least changes to their business.
We don't need "net zero" we need "as closest to total zero as possible".
Even if we hit total zero tomorrow that still wouldn't save us, at this point. We need negative. Corporations and capitalism aren't gonna get us there, though.
If the carbon is properly sequestered after capture, and the energy use is accounted for in emissions, wouldn't net zero be just as good as zero? It's almost always going to be way more expensive to take the carbon back out of the atmosphere than to not emit it in the first place, so I'd think you'd get mostly the same effect.