For me it's the recent percentage in increased subscribers.
Is Ben Shapiro better/worse than Rogan? Isn't he branded as a more "intellectual" to those who listen to both?
F.
Shapiro is far better educated and informed than Rogan. He's more of traditional conservative, who only begrudgingly supports Trump. Of course he's still a propagandist and a liar.
By having a black female, the right can point to a single source when accused of being either racist or misogynist. No longer do they need to remember two separate podcasts to affirm they are neither racist nor misogynistic. That leaves them much more time to beat off to JRE and his clones and lesser offspring.