They're prospective communists. Supposedly they're going to get there by 2050, but they just built a new massive luxury tower for their ultra wealthy so...
After the thousands of years of human history I've read about, getting rid of competitors seems to have been the primary concern of most of the ruling classes all over the world. Way back to Ur.
While you're not wrong about double standards, anything that discourages the use of vapid social media platforms is a win in my book. Use whatever backwards logic you like to make it happen so long as it's effective.