Lots of companies are guilty of this. Nvidia and SSD manufacturers with their stealth downgrades under same product name and the entirety of the monitor space:
Harder to recognise makes it easier to up-sell crappier models to those not close enough to the detail. I was mulling over going AMD with the next laptop (which admittedly won’t be any time soon), this makes me lean more towards that idea.
Was it though? Maybe to people like us, but not to my folks.
Personally, I‘d prefer some sort of naming convention that was like Apple’s. Generation number, then some sort of Good, Better, Best name tacked on the back.
That said, the words Apple picked for Good-Better-Best are kind of stupid and not as clear as the could be.
It's because of Moore's law. Unless Intel responds to AMD's openSIL initiative to open the bootloader initialization API, it doesn't matter what they do. The ability to finally run an entirely secure x86 computer hasn't existed in 15 years since the i-core/ryzen series. OpenSIL means Intel doesn't even exist any more IMO.