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I don't actually know if it's considered a deepfake when it's just a voice; but I've been using the hell out of Speechify, which basically deepfakes voices and pairs them with a text input.
...so... nursing school, we have an absolute fuck-ton of reading assignments. Staring at a page of text makes my brain melt, but thankfully nowadays everything's digital, so I can copy entire chapters at a time, and paste them into Speechify. Now suddenly I have Snoop-dogg giving me a lecture on how to manage a patient as they're coming out of general anesthesia. Gets me through the reading fucking fast, and it retains so, SO much better than just trying to cram a bunch of flavorless text.
Speechify also pays the people who's voices they're using rather than taking them from publicly available videos and recordings without permission.
That's also the business model behind ad localization now, they'll pay the actor once for appearing on set and then pay them royalties to keep AI editing the commercial to feature different products in different countries.
If they're up front about it and if the actor agrees to it (as with Speechify), I don't see a problem with that. SAG should also be involved to try and determine fair compensation.
Wait that's genius. I would listen to Snoop Dogg teaching me particle physics any day of the week.