Gay Water, a vodka soda that's a response to the Bud Light transphobia

I like the idea. As a straight guy who drinks vodka and soda/tonic I get told my drink is gay from time to time. Now nobody will feel the need to inform me since it's printed right on the can.

They'll still point it out to you.
My husband gets told there are pronouns on his badge all the time, as if he didn't know they were there.
This comment made me laugh out aloud at home.

Why does food and consumables suddenly have to become political?

When will my Steak have Trumps Face printed on it? Do my cornflakes need some jets and other kind of political messages on it? Fuck no.

I just want to eat and drink. And the only thing I need to know from the packaging is what the product is about. Just stop making food political, what the hell is wrong with this world.

Some stupid print on the package is not going to fix this world in any way.

There is no driver of division to rival missionary behaviour.

Being gay isn't political..
- It shouldn't be.
  Unfortunately everyone is trying to make it political which just restricts gay ppl and damages politics in a brand new.
  If being gay was just a trait again, we could skip a lot of this circus. But until then, honk honk.
- Yes, thank you. Really surprised to see only one comment saying this.
- There are two sexualities: straight and political.
Blame Republicans. They got upset bud light sent a personalized can or two to someone. At least with democrats and liberals when they say boycot someone it's for a good reason. Like fuck nestle.
- Couldn't have said it better.
When will my Steak have Trumps Face printed on it?
Like 15 years ago.
- (ㆆ _ ㆆ) why am I not surprised…
The only reason you know this exists is because you’re on social media reading about it. You’d probably never see this in a store, and if you did it’d be one whole six-pack next to the hundreds of others brands.
I think you may be overreacting, but who knows maybe Gay Water is the next Coca-Cola.
These kinds of products are made pretty much only for pictures to be posted on social media, so if it bothers you maybe don’t browse as much idk
I don't really think this is fundamentally different from how it's always been. Food and drink has always had branding, and I don't see how gay water is truly that much different from any other branding. The only difference I see is that republicans won't stop complaining about it
- How would you react if someone prints Jesus Christ, hanging on the cross with bloody hands and feet onto your favourite beer. With a face of pure agony and some letters addressing charity?
  Or how would you react if some company prints advertisement of Scientology onto their products.
  The only thing that belongs onto a product is something to identify the brand, the expiry date, and what it actually contains.
Must be nice to not have to worry about representation.
- What for do you need representation? I don’t need it. I don’t even know what should or could represent me.
  I don’t identify with anything. I am just my self as I am. What use would it have to identify with something? None.
  It’s purely corporations trying to make capital gains off cultural phenomena (useless currents that will fizzle out just to get replaced with the next trend - LGB was followed by LGBT and was followed by LGBTQIA+++, it’s the endless progression of a subculture, something big corporation can milk like Star Wars or any other brandable shit), it’s like some Christian dumbass buying a beer because some tortured guy is printed on it.
  It has become so laughable nowadays, that Id imagine only some “woke” boomers would fall for it. But nope. Tons of stupid people from all age groups are celebrating their own belief of being rebellious and innovative, or shall I say the belief to improve the world. And big corporations love it. They love the drama and the attention they can generate with the trend hunters.
"If it is stupid but it works, it isn't stupid." - Mercedes Lackey
These companies do it to sell product, not because they actually do or don't believe in some political agenda. If it works to sell more product, then they are going to do it regardless of how repulsive some niche group in a far corner of the internet finds it.
Trump Burger You cannot escape
- This is just disturbing. It’s almost as weird as Gwyneth Paltrow’s Goop products.
It's simply on there because they think it will sell more product
Food and drink are incredibly political in general, this is just one aspect of it.

The official beverage of getting drunk and trying stuff

Well everyone, time to go fetch a frog and test something

How is the mascot not a gay frog?

https://www.youtube.com/watch?v=lq9PJsS3-EY

Schmooze booze.

I'm fine with marketing to gay people, but this feels like pandering.

All marketing is pandering. This company just saw a huge niche that hadn't yet been filled and jumped in. You're not wrong that it's somewhat exploitative, but all products are to some extent.

Grift water

Yeah, I kind of hate that somehow refusing to buy shitty dishwater beer is now a conservative political statement.
- The"statement"is a dumb as they are
I'd rather drink goat piss than bud right.
Most things are better than Bud Light.

Your ales taste great but I can't get used to the low carbonation.

At first I read it as "Gray Water" and thought it was a terrible idea.

Why did they add coconut? I miss original

Honestly I'm just glad to hear people recognizing that Anheuser-Busch isn't a trans icon or even queer friendly.

A mildlyinteresting community but you can post with links? I love Lemmy

It's rainbow capitalism, sure, but if someone is going to make money selling rainbow cans with alcohol in them, at least this is outside of pride month and owned by an actual gay person. It's more genuine than rainbow cans of bud light, at least.
And the more successful Gay Water is, the more this can be an easy response to that dumbass "go woke go broke" shit.
Bi people like me, on the other hand, need constant validation. Where's my bi water???
- Dr Pepper.
- Red bull
- If bi = 2, then maybe bi water is just 2 waters. Although some might worry that bi people will become too powerful with all that hydration.
It mostly seems like a novelty, who is the target customers?
I guess:
Given as a joke gift
Gay people drink it jokingly?
Right wingers buy it as proof that the world is woke
It could be fun if this ends up being a big brand name.

SNL did it

I’d try some Gay Water out of curiosity (if it’s zero sugar), but last weekend when I had a Truly, I had an imploding headache five hours later that was so bad I wanted to die. I think I’ll pass on this and all hard seltzers, because I’m a super lightweight. Heh.

HangoversSuck

Probably it's just bottom shelf booze using the Bud Light controversy for sales
- I read through the article to see if any money was going to gay/trans right activism. If it is the article doesn't mention it, and it isn't on their (admittedly not yet filled out) website. Recognition is good in that "acceptance" in capitalism means you think you'll make more money than non-recognition. But that's the symptom of things going the right direction, not the cause. If it's the best seltzer in your opinion go for it, but unless they're giving back to the community they're not actually doing anything.
  https://gaywater.com/ for the lazy but distrustful (my people)
- @Bardfinn
  I don’t have this problem with black spice rum. :3