Apple Cancels Work on Electric Car, Ending Decadelong Effort
Apple Cancels Work on Electric Car, Ending Decadelong Effort
Apple Inc. is canceling a decade-long effort to build an electric car, according to people with knowledge of the matter, abandoning one of the most ambitious projects in the history of the company.
![Apple Cancels Work on Electric Car, Shifts Team to Generative AI](https://lemmy.ml/pictrs/image/dbf9afed-2796-49dd-9907-74388b2c2cd3.jpeg?format=webp&thumbnail=256)
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Not sure why everyone's cheering, more competition is never bad and there are already plenty of manufacturers adding subscriptions and such, I doubt Apple would even have been the worst.
At the very least, they probably would've had a slick UI in a world of crap infotainment UIs.
However they announced Carplay 2 a few years ago and I'm hoping manufacturers will go ahead with adding that as an option so you could just opt in to Apple UI all over the car and revert back at any time. This is probably the best of both worlds. There are plenty of companies that know quite well how to build a car, they just mostly still all suck at UI.
70 0 ReplyA problem with apple...Like if my friend has a Toyota, i can borrow that. If they have an icar, I probably couldn't drive it because I don't have an iPhone required to start it or apple shoes required to activate the pedals. You know they'd be dicks like that.
58 0 ReplyWarning: unauthorized, non apple certified tyres detected on your iCar. Disabling airbags due to security issue.
Setting destination to Apple Genius bar.
37 0 Reply
Competition usually isn't bad. Unfortunately, Apple has a tendency to not only be terribly anti-consumer, but also tends to be a trendsetter. They do shitty things, and other companies learn from their example. Thus, the competition becomes a race to the bottom.
41 0 ReplyApple can't compete in that space. Their schtick is producing moderately inexpensive nice looking goods for exorbitant prices that are designed to be impossible to repair by anybody with them.
Tesla has already corned the market.
Trying to block people from repairing? check, trying to block sales of used items? check. Getting rid of all the buttons for all the interfaces and making you work with a tablet in the center of the car? Check.
37 0 ReplyApple isn't competition, Apple is a closed market, more anticompetitive than Microsoft and only undone by the degree of their control.
33 0 Reply...a closed market you don't have to participate in...
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9 1 Replywhat's with the dots?
6 0 ReplyMocking through gross exaggeration.
1 0 Reply
You do understand whole markets are hurt by big monopolies.
6 0 ReplyIf Apple had a monopoly on smartphones you’d have a point
1 0 ReplyMonopolies are not a yes or no thing. Since Apple has a large enough market share that it is able to strangle competitors just through having that kind of market share, it is having a monopolistic effect on various markets.
For example, the smartphone market, if the smartphone market was perfectly competitive, if I didn't like Apple's and Google's business, I would be able to go to a third seller and get similar products. If I didn't like them, I could go to a fourth, and so on until it becomes meaningless. Like the market for actual apples for example.
Since that is not true, Apple is distorting the smartphone market with its large market share, making it have monopolistic tendencies.
1 0 ReplyIn what way is Apple "strangling competitors"? You have no clue what you're talking about. Just say you hate Apple and be done.
1 0 ReplyJust a few cases:
I don't hate Apple, they are behaving as a corporation does. I hate the perversion of free markets that our economies are becoming due to corruption.
1 0 Reply
Microsoft wasn’t creating a car, and Apple wasn’t the dominant car manufacturer
2 0 Reply... And? Apple isn't even the dominant anything manufacturer, at least worldwide.
I don't know why people are so upset. You've already got your closed market, overpriced, social "mine is bigger than yours (but not really)" compensation brand in the EV market. It's called a Tesla.
2 0 ReplyApple is the dominant manufacturer of really bad peripherals. Even cheap Chinese knockoff brands can't quite match the utter nafness of Apple keyboards.
1 0 Reply
The fear for me was that Apple would grow quickly in the EV space due to its mainstream popularity, and then start doing the ecosystem thing so driving anything but an Apple car makes you a second-class citizen. Obviously it would only support Carplay and not Android Auto, and probably lack any sort of non-Carplay connectivity so you just can't connect your Android phone to it at all. Presumably it would also have a proprietary charger that doesn't work with other cars or vice versa.
14 0 ReplyI bet they wanted, but in EU they couldn't
7 0 Reply
I was kind of hoping that Apple and Tesla would just feud with each other for control of the "economy-quality product marketed as a luxury-quality product" market share.
6 0 Replythey announced Carplay 2 a few years ago and I'm hoping manufacturers will go ahead with adding that as an option so you could just opt in to Apple UI
Yeah but you actually have to have an iPhone in order to use it because they are the world's biggest dicks.
Nah sod that, that we need open source UIs. The world doesn't get better if we have more proprietary nonsense, that doesn't help anyone.
1 0 ReplyYeah but you actually have to have an iPhone in order to use it because they are the world’s biggest dicks.
You also need an Android phone for Android Auto.
What we need then, isn't an open source UI, but rather a standard API that could be implemented by any mobile OS (or just an app, even).
1 0 Reply