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Coca-Cola’s new AI-generated Christmas ad is as bad as you’d expect

pivot-to-ai.com Coca-Cola’s new AI-generated Christmas ad is as bad as you’d expect

Toys’R’Us released a TV ad generated with Sora a few months ago. Everyone loathed it and the ad caused massive brand damage. Toys’R’Us executives considered it a huge success. [YouTube; NBC] You ne…

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  • No shot is over two seconds, because AI video can’t keep it together longer than that. Animals and snowmen visibly warp their proportions even over that short time. The trucks’ wheels don’t actually move. You’ll see more wrong with the ad the more you look.

    Not to mention the weird AI lighting that makes everything look fake and unnatural even in the ad's dreamlike context, and also that it's the most generic and uninspired shit imaginable.

25 comments