Still throwing shrimp on the barbie: why is Tourism Australia’s advertising stuck in 1984?
Still throwing shrimp on the barbie: why is Tourism Australia’s advertising stuck in 1984?
theconversation.com
Still throwing shrimp on the barbie: why is Tourism Australia’s advertising stuck in 1984?
Tourism Australia’s new campaign is slick and star-studded, but still stuck in the past. After 40 years of clichés, isn’t it time to tell a new story?