6mo ago

Embracer to spin off Coffee Stain (maker of Satisfactory), rebrand as Fellowship Entertainment and release 76 games in the next year

www.gamingonlinux.com

Embracer to spin off Coffee Stain, rebrand as Fellowship Entertainment and release 76 games in the next year

Not sure if I'm happy or worried about this

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6mo ago

Embracer to spin off Coffee Stain, rebrand as Fellowship Entertainment and release 76 games in the next year

www.gamingonlinux.com /2025/05/embracer-to-spin-off-coffee-stain-rebrand-as-fellowship-entertainment-and-release-76-games-in-the-next-year/

14 comments

Fellowship Entertainment, formerly Embracer Group, formerly Nordic Games Licensing AB, and formerly THQ Nordic AB...
If you once again need an example of middle and upper management doing everything they can to get in the way of actual work.
TLDR because the headline confused me and might confuse some other people:
Coffee stain are being spun off into an independent company (I think it's going to be publicly traded but that's from memory and not in the article) called Coffee Stain and friends.
Embracer is changing their own name to Fellowship Entertainment and they plan to release 76 games. None of the changes described in the headline after Coffee stain being spun off affect them since they will be seperate from embracer
- Ah thank you, even the article didn't say that clearly. That's better, I'd be sad if it was not Coffeestain anymore, but still a bit nervous
  
  Yeah, it seems that right now, even though embracer is public, whoever is in charge of coffee stain at embracer know to just leave them alone and they will continue to make and publish good games (satisfactory, drg) that also print money. My concern is that if coffee stain becomes a public independent company it removes that separation between coffee stain and the shareholders that exists right now, so they will start messing with things to make number go up.
- The article makes this confusing. It says Coffee Stain will spin off with a few other studios — including Ghost Ship — but also that Embracer will be releasing the new DRG game.
  I know that DRG game has been in development for a while. Maybe it’s included because it happened before the spin off?
Coffee stain WAS one of my favorite developers. Too bad.
- What? They're on their own now, not owned by embracer. We have no idea if this will be good or bad from them. There are pros and cons right now, but I thought most people would be happy they're out from under Embracer
@scrubbles I'm confused by what this means.
- Could mean a few things. Embracer has never really been the good guy of video game publishers, so maybe it frees Coffee Stain up to do more interesting projects that maybe Embracer would have said no to. Maybe they don't have a lot of hope for Coffee Stain and want to separate it. I think it's too early to know for sure
  
  @scrubbles I didn't realise coffee stain was owned by someone else. I thought it was a whole lot of studios.
Yeah, I'm calling myself "cautiously pessimistic" on this one. Coffee Stain's leadership has proven they know what the hell they're doing, but being directly under the thumb of shareholders going forward is a powerful force for enshittification. Being based in Sweden, where they have strong regulations on workers rights should be a good balance, but we'll just have to wait and see how all the powers balance out.
- Honestly if we only got one good game, satisfactory out of CS, I'm happy. I don't need a sequel, or anything, it has been a great game, and if the studio goes downhill I'll be happy with this one.

14 comments