Nintendo is probably "seriously considering" a Switch 2 price increase in the US, but former marketing leads "very hopeful" that it will ultimately "eat the cost"

Given the margin they make on games, and their absolute control of games for the platform, they could get away with a razors-and-blades pricing model of making a loss on the consoles and making it back from software. (IIRC, some game consoles historically were sold on this model.)