The decoy effect is one of my favourites. It occurs when your preference for one of two options changes dramatically when a third, similar but less attractive option is added into the mix.
For example, in Dan Ariely's book Predictably Irrational was a true case used by The Economist magazine. The subscription screen presented three options:
Web subscription - US $59.00. One-year subscription to Economist.com. Includes online access to all articles from The Economist since 1997
Print subscription - US $125.00.
One-year subscription to the print edition of The Economist
Print & web subscription - US $125.00.
One-year subscription to the print edition of The Economist and online access to all articles from The Economist since 1997.
Given these choices, 16% of the students in the experiment conducted by Ariely chose the first option, 0% chose the middle option, and 84% chose the third option. Even though nobody picked the second option, when he removed that option the result was the inverse: 68% of the students picked the online-only option, and 32% chose the print and web option.
The idea is that you'd spend the money on the option you think is "a steal" even though you had no previous plans of purchasing it.
JC Penney decided to show the actual price on clothing instead of what clothing retailers usually do, which is a grossly inflated price and then a slash through it and another sticker that reads like 30% off and bullshit events like "store credit" and discount sales every weekend. It was called "Fair and Square Pricing" and was quite competitive price wise with other retailers.
It nearly bankrupted them because nobody wanted to shop at a place where they weren't getting a deal.
I don't have any specific Wikipedia article, but if you want more in depth reading material, Thinking Fast and Slow is probably the authoritative work on bias, by one of the central figures to the emergence of behavioral economics.
The vast majority of books I read that touch on decision making or bias cite at least one or Daniel Kahneman or Richard Thaler, and they're both reasonably accessible. If you want something more accessible than that, Thinking in Bets covers similar ground. Annie Duke targets general audiences well, but all of her books also make her strong foundation in the field of psychology and what the research supports pretty clear.
Edit: You know what? I will pick one special one. Hindsight bias, or as Annie Duke calls it, resulting. A good decision doesn't become a bad one when the result doesn't work out the way you want. It is an opportunity to re-evaluate, and see if there were things you could have predicted given the information you reasonably had available at the time, but, you should do the same with decisions that work out. A good decision can result in a bad outcome and a bad decision can result in a good outcome. Make a continuous effort to improve your process, but separate the process from the results. Mortgaging your house to make a bet on the Super Bowl wasn't genius if your team won.
The Book Thinking Fast and Slow by Daniel Kahnneman. Weird self help name, but its a book on biases, research which Kahnneman won the nobel prize. Once I started questioning my preconceptions it completely changed my whole perspective on the world. Its like that list of fallacies that you study in philo 101, but they're not like dialogical fallacies they appear in our own thinking. And "experts" are more likely to get fooled in their own fields of research than laypeople when asked trick questions
Dunbar's number especially when used to contextualize the potential limits of human organization, such as relying only hiring friends and family. The chances that of the 200 people who probably know pretty well also happen to be the best candidate for an important task is low. Most exaggerating case of this is presidential nominees for positions. Like of course it's the same guy for a few admins, it's who they know that is remotely qualified.
I couldn't imagine having a "favorite" mind impediment, by their nature they're not without equal hampering potential. I can just say though which fascinate me.
Appeal to the masses. I deal with this a lot. Some will say or imply "the masses think something, therefore it must be true". Most people will treat "headcanon" and "canon" as separate but they'll treat it the same. Ever had words put into your mouth with them insisting you meant something you didn't? By their logic, those words are now your own. This is related to so many of the things people falsely think about me, which is "in" to do so they accumulate.
Judgment by association. Same people usually, again something I'm very familiar with. I'm sure one of the reasons for my social situation is because others are suspect once they associate with me who is often suspect. The words "show me who your friends are and I'll show you who you are" are even often explicitly the words that serve as the heart of some peoples' "awareness" campaigns. It is persecution based on your interests.
"If you're not with me, you're my enemy" is one I can quote Anakin, Jesus, and several Democrat politicians on. It is probablywishfulthinking (...which reminds me of another fallacious mindset, treat that as a bonus once you read into those), but my inner Christian likes to think Jesus didn't mean it this way, because it's irresponsible, for a lack of a better word. I see people all the time forced to make such choices as if it isn't anti-diplomatic. The fact Anakin memed it at least gives me "favoritism" towards it though.