SATURDAY AM UPDATE: The last-minute push for The Marvels with an appearance by star Brie Larson on The Tonight Show and at a theater in NYC post-actors strike have not moved weekend grosses any hig…
Wrong. It was absolutely possible. Just not possible while sacrificing absolutely everything for their profit-focused timeline. I want movies to be profitable, but most studies won't accept anything lower than "wildly popular with opportunities for sequels and spinoffs".