If I were rich, I'd definitely find a "study" that proves that single use plastic bags are now ultra gay just to make them switch. It'd probably either confuse them and cause them not to use bags at all or make them switch.
Tfw you spot a guy carrying 20 cans of ravioli, carefully balanced in his arms, and you have to wonder if he forgot his reusable bags today or if he is just ultra not-gay...