As a RiF user for many years, I was completely insulated from the award bloat. Every time I see a screenshot of the official app, it seems so ridiculous.
Some of them were given for free if you used the official app. I briefly used the official app before I found out about Apollo, and it gave me a Wholesome award to give.
You could give awards with Apollo. I came to Apollo from Sync on Android, which could not be used to give awards. It was something I really appreciated, because I felt coins/awards from third party apps might help Reddit continue to let 3rd party apps live.
I mostly don't understand why they made so many different awards. I thought Gold was a cool way of a user supporting Reddit while also showing their gratitude toward another user. After all, users cared about karma even though it didn't really do anything so an award was just an extra "tip" of appreciation.
It definitely lost its luster to me though once they changed it to awards and it became messy.
For me the current awards system was the number one reason to switch to a 3rd party app. I despise the fact that people paid money for this stuff and i hated the visual clutter.
Reddit was originally about the content, with the users being an afterthought. Thats why there weren't bios and avatars and all the other crap common amongst web2.0 social sites of the time.
Gold started out as a little donation thing, with a few minor perks, like no ads, longer pages, seen comment remembering, and so forth. Nothing groundbreaking, just more of a "thanks for helping" thing.
Sometime in the 10s, after the OG reddit admins left, and reddit became "independent" of condé, they started chasing user engagement. Profiles, avatars, bios, userpage posts, and, of course, all the award spam. All of it antithetical to what reddit was initially about.
IMO the original vision of reddit was great. I keep avatars turned off on my lemmy user, because I don't really care to see em.
At this point, it looks like some bizarre parody of itself.
Reddit loves "borrowing" ideas that the community came up with (reddit gold, reddit silver, Secret Santa, Alien Blue, etc.) and run them straight into the ground, until they finally go out with a whimper.
But to be fair, running a joke into the ground is a very reddit thing to do.
That is like, "Hey, MCDonalds is going bankrupt! Better buy all their hamburgers and give it to randoms!" but the hamburgers do not exist and he does it anyways.