Incognito was never meant to make you think you're hiding anything from the browser that you're typing everything into. It's about loading a website without any prior context (i.e. cookies) and not saving the state when you're done.
Incognito is useful for debugging cookie state issues without having to nuke your existing cache only to find out it wasn't the issue.
It's also useful when you have to log in on someone else' computer. Open incognito, log in, do your business, close the window. No risk of accidentally staying logged in. (But if they're actively trying to mitm you, incognito won't matter. Just don't use any devices that person has access to).
I love Firefox and will continue using it until they shit all over adblockers too. Which I don't really see them doing, but ya never know. Eventually, when there's just no way to avoid ads, I'll stop using the internet lmao
Brave does very little to control Google's influence on the web. Better than Chrome, but not by much.
Really if we wan the open internet to continue Firefox (and derivatives) or Safari the only options. I'm still sad that Edge was replaced by Chromium. Even though Microsoft isn't great it is another engine that Google needs to convince to implement their crap.
Brave is still based on Chromium and suffers from Google decisions. Remember when Google wanted to remove Manifest V2? Brave would also be affected by that. Yes, it is open source, but they do not have the resources to maintain a seperate codebase with Manifest V2 support while Google keeps updating Chromium without Manifest V2. Firefox ftw