Microsoft’s CEO say it’s ‘doubling down’ on being a game producer and publisher | VGC
Microsoft’s CEO say it’s ‘doubling down’ on being a game producer and publisher | VGC
The Xbox company is all in on games following the Activision Blizzard acquisition…
I mean, you don’t spend 70 billion on a market sector you’re going to deemphasize.
*70 billion this year alone.
2021: Zenimax for 7.5B
2018-19: Ninja Theory, Playground Games, Undead Labs, Compulsion Games, Obsidian Entertainment, inXile Entertainment, Double Fine Productions (all unknown amounts)
Earlier: Rare for 375M, Mojang for 2.5B
By basically just buying existing publishers?
That's how it works now. You can't get results in a quarter or two by spinning up your own production company.
Microsoft has rarely innovated themselves...
Edit: I just remembered that even Windows was externally acquired, so I believe, it would be more correct to say that Microsoft has basically never innovated something themselves.
Now let's all pretend that MS and Phil aren't buying up publishers to have another monopoly full of Xbox/PC exclusives. Tbf though, I think Sony started this whole exclusives thing and really pushed hard for it. They do, however, seem to be relenting now by publishing their games to steam.
Sony buys up studios for their talent not their IP. Bungie/Destiny is the only exception. They have a strong history of empowering their developers to release better games than they did before.
Microsoft is the opposite. They buy up studios / IPs and run them into the ground.
Can’t agree more. I don’t think there’s a studio under MS that’s done better under their leadership/portfolio than they’d done prior to their acquisition. The studios created to shepherd Xbox franchises that original studios move on from generally have never matched the highs previously seen either.
I also don’t appreciate them hoovering up franchises, via acquisitions whilst failing to develop much new that’s if any note. All it does is condemn a growing back catalogue to mediocrity or have them disappear into the vault.
Sony aren’t perfect but their studios tend to produce top tier games that look and feel like they’re a tier above most, making the most of their “exclusivity”. Most (all?) their major releases are their own franchises developed in house too, and it feels like there’s a steadier turn out of new, quality IP to boot.
I mean Sonys last purchase was Firewalk Studios, who was working on a game that hasnt been publically shown(however, sony was given a preview of it privately) and they havent released a game yet, so they technically bought out an IP unless you claim they already hit the reset on whatever project they kept under the sheets.
By publishing to PS5?
Then why nuke stadia? F for doubt
Stadia is Google
Lmao I’m retarded
There goes Microsoft, killing another Google product smh
I'll never forgive Allstate for killing off Play Music.
Lol