YouTube removes strong profanity restrictions from first 7 seconds- YouTube allows strong profanity in video openings while maintaining monetization limits for titles and thumbnails.

YouTube announced July 29, 2025, that videos containing strong profanity in the first 7 seconds will now be eligible for full ad revenue, reversing a policy that previously limited monetization for such content. The update, revealed through Jensen from TeamYouTube, eliminates restrictions that caused videos to earn limited or no ad revenue when strong language appeared during the opening moments.

According to the announcement, the policy originally aligned YouTube's content standards with television broadcasting guidelines. "The policy originally aligned YouTube's content standards with the guidelines set for TV," the update states. However, advertiser tools now provide businesses with choices over ad placement based on content profanity levels, reducing the need for blanket restrictions.