Hold on there's a McDonalds I remember going to, and I'm trying to think if it was in Scotland or England, but we stopped off there and the fucking place looked near enough like a villain's lair.
Inside the top one, you can hear screams regularly going like this:
No, please no, I don't wanna fucking die! No! Please no, you fucking fucking bastards! AAAAAH, IT HURTS, IT FUCKING HURTS! AAAAAAAAAHHH, MY ARMS, MY FUCKING ARMS, YOU FUCKING BASTARDS!
I'm actually going to say that I think designing a restaurant for disastrously unhealthy fast food in a way that makes it look and feel like a playground shouldn't be legal, and I'm happy to see them look as dull and unappealing as possible to young children.
The ongoing health crisis is so severe in no small part because of things like that 1990s picture getting kids addicted to trash. This post feels like someone from the 1970s yearning for the days of Joe Camel. Plain packaging does work.
Edit: I thought Joe Camel was much older than it really is.
In addition to moving away from marketing directly to children, the reason a lot of fast foot restaurants are rebranding to look like grey cubes is to make the buildings more generic and therefore more valuable as commercial real estate.
We've all seen the local Mexican restaurant that definitely used to be a Pizza Hut. This is to avoid that.
When I talk about how much I miss the 90s McDonalds, I'm mostly complaining about the loss of a third space. My parents would go to McDonalds so we had a safe, climate-controlled, indoor play space, and we could spend hours there for the price of something off the dollar menu.
I don't know of anywhere comparable these days. Anything indoors is going to be expensive, you have to get the city to unlock the local hoops, the cops start asking questions if you just want to hang out with friends, and if you have too many friends they make you get a permit to use the public park.
I was born in the early '80s. The 2000s picture was what my McDonald's always looked like throughout my childhood. I've never seen a McDonald's that looked like the '90s pic.
The 2020 pic shows current McDonald's, but they changed to that sometime in the mid-2010s.
It's the same thing that happened to the fair phone regarding the audio jack
The noisy minority wants it, they yell, write on forums and complain, but they are statically nonsignificant as people keep buying the phone
Same with colors. Why waste millions on cars and buildings dyed with colors no one might want instead of appealing to the broader consumer base?
They are also are influenced by and influencing fashion and trends in color choice as well, just look at minimalism and brutalism. It is also cheaper and more efficient on the design and manufacturing to offer things in less specialized coloration
Proof is that people keep buying stuff
Same as with furniture. There is a reason why Ikea is a whole thing
Going into the meta, imagine someone wants to buy a car. Inevitably, they will think as well on the day they will sell the car. What are you gonna buy? A car painted in a weird color? Or something that you know for sure no one will mind THAT much?
Ithat, or you can go with the theory of the Pixies finally doing their takeover