Eight of the top 10 online shows are spreading climate misinformation | Often backed by large advertising budgets, a new breed of climate denial is gaining popularity.
The concept of an influencer should, ideally, be made illegal. I'm convinced the primary reason they are popular, is people are too lazy to want to have to read news/information of whatever topic and assemble it into something resembling their own opinion. They'd much rather have some other person read, parse, watch the goings-on and then deliver it as the influencer's opinion. That way, people can subscribe to people that have similar opinions as themselves, and not be spooked by information that is "scary" or challenges their worldview.
It is like influencer was the next progression after social media echo chambers came into existence. A role inserted between old/traditional methods of information delivery, that parses it and delivers it in a format appealing to a particular audience. A role that has never had any certification or vetting process. Just some dude with a microphone in his mom's bathroom.
So many people (in America at least) legitimately want to get into this as a "career" too, which is disturbing. Rather than doing real work of any kind to benefit society. If everyone is an influencer, who's maintaining the codebase that makes their streams possible? Designing the hardware the software runs on? The power plants that run the datacenters? etc.
That being said, traditional media definitely hasn't adapted well to the changing methods of information delivery, so maybe this is our 21st century media transition happening organically, and standards will eventually follow, hopefully.
" I’m convinced the primary reason they are popular, is people are too lazy to want to have to read news/information of whatever topic and assemble it into something resembling their own opinion. They’d much rather have some other person read, parse, watch the goings-on and then deliver it as the influencer’s opinion."
You've essentially described why idiots like Joe Rogan are so powerful
Journalists and influencers are two very different things, friend. Any jackass with a YouTube channel or Instagram account can be an influencer. Journalism requires education, investigative and literary skill, and vetting.
I do not idolize a single person. I find that when folks follow someone endlessly for years, they become incapable of recognizing the flaws and issues with anything they say. They’ve allowed themselves to be compromised and their judgment clouded by obsessing over a figure.
The site’s analysis, titled “Hot Air,” looked at individual accounts on Twitter, TikTok, YouTube, and news or blog sites that frequently spread climate misinformation
Nah, it doesn't say anything about podcasts. So they specifically looked at platforms whose algorithms boost climate disinformation.
They cherry-picked sources, so "top 10" is totally misleading. If they included podcasts, I'm not sure there would be more than 1 or 2 in the top 10.
I have young nieces who did nothing to deserve a life in the world these oligarchs are crafting. I owe it them to do whatever I can to fight these assholes.