When even the rural theaters are $10+ per ticket, it’s much easier and cheaper to make movie theater popcorn at home at wait for it to hit streaming. A movie outing for my family is like $120 each time with tickets and concessions and such. They should diversify, or they’re going to follow arcades into the dustbin of entertainment history. Ironically maybe this will be a thing that brings arcades back too.
Also secret to perfect movie theater popcorn at home. Buy a big metel mixing bowl and use a jar of popcorn to fill the bottom of flat part of the bowl with kernels as a single layer then add enough canola oil to also fill just the flat part of the bowl then. Cover the bowl with aluminum foil and heat on the stove moving in a clockwise motion. Wait till you don't hear popping or kernels moving around.
Theaters aren’t going to make a comeback unless they can legally stop the studios from owning streaming channels. There’s no interest in keeping content in the theater when the studio makes better money quickly shipping it to their own networks.