Person of the Year is an annual issue of the American news magazine and website Time featuring a person, group, idea, or object that "for better or for worse ... has done the most to influence the events of the year"
It really is, though. They were going to put Bin Laden as person of the year after 9/11, and only decided against it because they were concerned about the safety of their writers from people who don't understand that it's not an endorsement.
Every time I see a picture of the giant Cheeto, even edited to hell like the time.
It looks like his hair and a an desperately tried escaping from him, and lost.