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Want to understand why Trump won the election? Look at pop culture.

www.vox.com Want to understand why Trump won the election? Look at pop culture.

How entertainment, from Morgan Wallen to Twisters, predicted the MAGA pivot.

Want to understand why Trump won the election? Look at pop culture.

Summary

In 2024, pop culture reflected a conservative resurgence, marked by increased popularity of hyper-masculine “bro” figures, country music, and traditional femininity.

Stars like Sydney Sweeney were embraced as symbols of a backlash against “woke culture” and the Me Too movement.

Country artists like Morgan Wallen and Zach Bryan dominated charts, while conservative films, such as Reagan and Am I Racist?, saw box office success.

Analysts suggest this cultural shift is both a response to progressive movements and a strategic attempt by conservative media to shape public sentiment.

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