I think this one can be attributed to, "mere poor taste" and a lack of imagination.
If I were in charge of the leading image in the article I'd replace "cloud" with "shitstorm emoji" in the prompt. Then it would make more sense and be more applicable to VMWare.
Workstation has been free for personal use for a while now. Of course, that "free" was locked behind some weird process that was paradoxically focused on business use. I don't expect much more from this change.
Yeah, first I get my boss to fork out 200euro for a workstation pro, so I can start doing esxi with my students. Before we can get esxi up and running broadcom locks esxi behind a non-transparent subscription with rumored insane monthly payments. Leaving me with an overpriced desktop hypervisor, which is now free.
Only free BTW because broadcom wants to lock as many as possible in, before pulling their pants down and ramming a subscription up their behinds.
Companies release free products to bring people into their ecosystem. If your company is already using Workstation Player, and now they're looking for a Type 1 hypervisor, it makes sense to seriously consider ESXi. The idea especially is that you get smaller companies hooked on your free products early and then as they grow they buy more of your stuff rather than reconfigure their whole setup. You also get IT enthusiasts and home users to adopt, which gets you name recognition and builds familiarity. Then in the workplace those same users look to your brand as one to trust.
For VMware, the problem is that they recently made a huge volley of deeply anti-consumer moves - basically told all their small customers to fuck off, and told their big customers to prepare to get fucked - and it really did not go the way they'd hoped. Turns out when you're competing in a space where KVM, Hyper-V and XCP all exist, it's actually not that difficult for customers to leave. So they did.
This won't directly help their bottom line but it's presumably a sacrifice play to salvage their brand somewhat. Turns out when you tell people to fuck off, they tend to do just that.
I suspect it is too little too late. Most small users of VMWare are likely in the final stages of rolling out the replacement. They have chosen the replacement, scoped out what needs to move and what needs to change in processes to move, and are in the final stages of testing before rolling things out. At this point stopping the rollout is even more risky - companies have already figured out they can't trust Broadcomm and so they won't go back even if they can measure VMWare as better, it isn't enough better.
This is probably the play they're making; the only thing that makes me think it might be something else is that they also announced ditching proprietary code in favor of kvm in workstation. Makes me wonder if they instead are deciding to slowly kill the product line, and instead of just stopping development entirely, they're giving it out as if it's some huge gift to try and "buy" good will before it becomes an inferior product?
Either way, support costs for the product are now $0 (because you can't buy it) and development costs are about to be near-zero if they're forking upstream kvm.
Not at all. Most of those Workstation or Fusion users are likely employed by their enterprise customers, and they need an inexpensive way to try to keep them.
I know it’s anecdotal, but when I worked for an enterprise that used VMWare, most of us also tried to use VMWare in our home labs, even though the company didn’t provide licenses.
Back when VMWare was a desired skill, many of us had VMWare in our home labs even when we didn’t have an employer that used it, to maintain proficiency. This doesn’t seem likely anymore but they probably want it