I thought one of the "laws" of consumer electronics was that retail price of a product has to be at least 5x the BOM cost. So for the Pixel 9 Pro to be profitable, there must be a heck of a lot of post-sale revenue coming in from advertising. Ugh.
What does a Pixel 9 Pro do that a $200 retail Moto G doesn't?
Emphasis on the support. I bought a moto phone (I think an E, not a G) that got 0 major software updates. I think it got a 0.0.1 path or something so minor you'd never notice.
I think it depends on the price point, size of the market, and how much competition is in the market. If you’re selling 10 million of something you can probably get away with some slimmer margins than 1 million.