Reddit is redirecting some impressions away from existing communities, and some advertisers are pausing campaigns.
If the performance weakness continues for a week or two, the agency would start recommending decreasing spend with Reddit or directing it to other platforms.
After the blackout, we will be closely monitoring user behavior on Reddit and guide clients when we can unpause,” said Freddy Dabaghi, managing director at Stagwell-backed Crispin Porter Bogusky, which has asked clients to stop campaigns, depending on their client goals.
Hey! I'm keeping this as it's sharing knowledge with new users from Reddit. However, in future please find another community to post this on, because it is not related to the lemmy.world instance specifically.
I love how these articles always frame the strike as "These needy people are mad because Reddit is now charging for something that was free before." Motherfucker, we're mad because the price was unreasonable and they were unwilling to negotiate in good faith. Third party app developers even agreed that charging for API usage was a reasonable thing but they expected the cost to be reasonable, as well.
If I were world dictator I would just make advertising illegal. It's the perfect dictator move. Simple policy that's hard to enforce which will almost certainly have unintended consequences. But God damn do I hate advertising.
I personally hope they go bankrupt. I mean I feel bad for the average worker just trying to make a living, but fuck Reddit. Those folks should jump ship while they can and do something better for themselves.
I cancelled my Reddit premium today. I was hesitant because I was in the $30/yr and didn’t want to get rid of that pricing since it’s $50 now. But I’m liking the fediverse and the quirks that comes with it. Will cancelling make an impact? Probably not. But I’d rather not support them if they’re not going to give me a choice on which app I use.
At this point, even if they were to reverse all the decisions they’ve made, I have no intention or desire to go back to Reddit. Lemmy has been a great replacement and I’m hoping it’ll only improve over time.
I deleted my Twitter account and haven't been back since blood diamond heir and purchaser, not founder, of Tesla Elon Musk bought it.
I'm done with reddit. I just hope the anti-capitalist subs regenerate here or I'll have to find another place to vent (again, not reddit) in that regard.
I'd love to try to make one, but I'm too busy with wage slave survival to be an attentive mod.
This is really nice, if the protests start to hurt their bottom line, they are going to be much more inclined to listen. I didn't expect these blackouts to do something.
I officially left reddit. Totally done with it. I remember when the Digg exodus happened. No one thought things would turn out the way it did for Digg. There will always be users on reddit, and who knows, maybe they will use AI to aggregate content to fill the void for those who have left. It's all about the targeted ads in the end; they don't care who submits content, they care about the views.
Don't forget that in the end of the month and July 1st the third party apps will disappear on reddit. That means more redditors will to like lemmy or squablles etc.
I never gave them money, but I gave them free content. That is now done and gone. As soon as Apollo's API is deleted, I'm editing all of my old comments and posts to remove any content and let readers know what. Some of it was very helpful stuff to help others troubleshoot PC and server issues.
The thing that should scare advertisers the most isn't just the slight dip in revenue, but that those users are moving to ad-free sites. Those impressions are unrecoverable by redistributing spend away from Reddit.
Reddit's soul was slowly drained off life. It's better here than going back to Zombieland. That's said, I will grab some popcorn and watch this slow train wreck called future of Reddit.
On Monday, Reddit’s ad manager encountered a brief outage, during which buyers were unable to look at reporting statistics, even while impressions were still delivering, though the impact was fairly minimal, per four sources. (The Verge reported the moderator blackout crashed the site, although it’s unclear whether the crashes are related).
So the site was down for quite a bit of time but the ad related stuff was just a minor hiccup?