I listen to music 3-6 hours a day and am the type of person who doesn't enjoy hearing the same song the same day or really the day after. Sites I've used for discovering new music were reddit and rateyourmusic.com.
Beyond that I do use Spotify song radios, but typically the song has to be far outside my standard genres to show me new music.
Spotify's Discover Weekly used to be great for me for a long time and I'd get lots of new music that I liked. it got pretty stale over the past year or so, with stuff that I don't enjoy at all, and it often recommends me the same songs that I tell it to not recommend. it feels like I've reached the end of the internet and there's no more music left to try.
honestly the spotify algorithm is shockingly good at recommending me new music. it knows my taste inside and out. And i listen to almost every genre, but have my specific preferences to every genre. Been on the same account for like 10 years so spotify knows me pretty well by now
It's all mostly happenstance and serendipity but I do find a lot of music by googling what I hear in the background of movies and TV. Letterkenny always has really good music and it's always or almost always by a Canadian group that I might not otherwise encounter.
I use a combination of Spotify discover weekly playlists, related artist lists, and lately I've been finding a random new category that Spotify curates and then searching for playlists of the same type that are curated by users. I think I get more deep cuts that way.
Certainly skews towards specific tastes and genres [indie, punk, diy, and sometimes undergroud hip-hop], but super active and on top of new music and related info
everynoise.com is pretty great, though it hasn’t kept up with the absolute most recent sub genres lately. Still fantastic, though. Connects with Spotify - which I use.
I've discovered more music new to me on Radio Paradise the last few years than anywhere else. They stream up to FLAC quality so an excellent choice for listening on the home stereo.
https://radioparadise.com/home
I've found a few decent hits from random music blogs. actually while writing this i went to one of them and now i'm listening to a Japanaese prog rock band that sings in an invented language
I find the Tidal algorithm to be excellent. Beyond that I think a good trick is checking out different services. Playing the same artist or song radio on Spotify will be a very different experience to Pandora or YouTube Music or again Tidal. That and a few of them actually have a 'discovery', or whatever they call it, setting on the radio that will specifically recommend things that are new and/or unexpected.
There's some pretty good YouTube channels geared for that, you just have to find the ones with the vibes you like. And once you're into one those channels, youtube gets very good at recommending more of those channels.
I really like Music for empty rooms they have a lot of all kind of ambient music, jazz, niche psychedelic rock, old disco/soul, really hard to find japanese music, international older instrumental stuff 60s-80s. Overall more niche I guess, I love them, give a try, they update everyday, sometimes a full album. And The art of listening they post less often, but it's always full albums and they have much more recent stuff, and they have a very diverse repertoire of styles outside of the most popular rock-pop. From all around the world.
Spotify's discovery algorithm is great. Outside of that I routinely check Pitchfork for new albums. theneedledrop makes good recs too and Any Decent Music is a pretty decent music review aggregator similar to Metacritic but for more niche styles.
These days I listen to a lot of dance music though, so I tend to discover music via DJ mixes on Soundcloud and Bandcamp. Their Bandcamp Weekly section is pretty great and you can easily find music by browsing record labels, people's collections or the "if you like x" recommendations listed at the bottom of individual release pages.
I am often getting interesting stuff from the personal discover playlists on Spotify. Often it is very obscure bands with like a thousand listeners on last.fm, so I feel like I am being exposed new and upcoming bands and not just established names.
Bandcamp via the Tags system can really yield some great results. It's got a virtual feel equivalent to browsing through a physical record store.
I basically just poke around until I find something I like then check the tags at the bottom of a release. Click the tag and then browse that for other stuff.
Honestly I listen to the radio, but a radio station that's alternative and aligns with my musical tastes (www.kink.nl, a Dutch station). Stuff I like I look up, and see what's similar on Spotify or what have been influences to them.
Musicmap.com lets you search for an artist, then graphically displays similar artists around them. Great way to find new artists similar to old ones you know you like.
Thanks for this suggestion. Saw it a couple days ago, and ended up making a little command line tool that outputs artists/groups similar to the one you give it using data from that site.
I usually get a bunch of cool stuff from the Quietus end-of-year list. It's a lot more varied than the lists of most other publications.
Besides that, mostly Rateyourmusic for sure, especially the "Let's all find the next gem of [current year]" forum threads. I also used to visit /mu/ for recommendations back in the day, but the culture there made me, uhh, reconsider my life choices.