It's inevitable and won't be stopped. See Cory Doctorow's article on the future (and current state of) TikTok, Amazon, Facebook, etc. Reddit is the same. Reddit as we knew it is gone: move on.
And to realize that it's an endless loop if users keep jumping one platform after another, better to break free of that cycle by going open-source/federated network.
Yeah, people need to realize that maintaining a good social media platform just isn't profitable without enshittifying it with ads or paywalling key features.
Wow. That was quite the read. Thank you very much for sharing that, it definitely clears up a few things that I had sort of intuited, but not really articulated in my own head.
I'm glad to come across this article again - I first encountered it a couple of weeks ago on Hacker News due to some thread about Twitter drama and "enshittification" is now my favourite word.