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Rose tinted glasses. Shopping online in 2005 was absolutely not as simple as 3 clicks.
you missed the part about broken links, pages that wouldnt load because of some random HTML error, oh, and the payment itself either getting rejected or otherwise not working for a long time.
Not to mention the popup ads...
So many popup ads, and no adblockers to prevent them.
The internet in the 2000s was like a WW1 Trenchline. Noise and graphic content everywhere and one wrong move could cost you life or limb.
I dont exactly remember when it started getting "safer" because I think the same time the internet was getting safer to browse, a lot of Millenial and Zillenial kids were getting smarter and otherwise learning how to not get malware and worms on their PC