Netflix will show generative AI ads midway through streams in 2026
Netflix will show generative AI ads midway through streams in 2026
arstechnica.com Netflix will show generative AI ads midway through streams in 2026
Netflix is trying to grow ad revenue quickly.
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Soo... the ad income is higher than the energy costs of gen. AI? They lied about the pennies per visit? 😢
Also, 🏴☠️
Netflix showed time and time again that they are shit at counting money. I wouldn't be surprised if it turns out they're losing money on those ads but will do them anyway because managers eat the worst possible hype for breakfast.
I higly doubt they generate a custom ad per viewer, it's probably per show which can be re-used.
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