Greed, the character from FMAB, has an interesting take on this concept. He extends the concept to call the idea of the heroes winning completely (i.e. they get their bodies back, defeat the bad guys, no one dies) to be a form of greed, and the idea of greed is independent of morality.
You could call this unhelpful broadening of the concept of greed, but I think it's an interesting reframing of something people usually think of very negatively.
I've always seen greed as wanting more of something you already have, while lust is wanting something you don't have to begin with. Gluttony would be similar to greed, but with more of a focus on using then obtaining.