A picture of a hand holding remote car keys pointed at a white pickup truck. Below that is the text:
In the US, 75% of truck owners tow only once a year or less. Nearly 70% of them go off-road once a year or less. Additionally, 35% of truck owners haul something in their truck beds once a year or less
Actually true lol. I see people here with trailer thingies for their bicycles and they carry stuff with it. It probably has the same bed size as the newest "ford f-550 ultra extreme plus carbon dioxide poisoning engine from cruise ship edition"
Imagine riding your bike every day with the trailer attached just for the odd day every other month when you need to carry something. That's truck brain logic.
I get timber/PIR/plasterboard from the builders merchant, and also take that plus garden waste to the tip, 10+ times per year, in a 4 seat car that weighs under 1 tonne.
Anything truly massive, they just deliver it to me.
The day I discovered that a 2.4m 6*2 would fit inside was a very good day.
As was the one I bought roof bars.