> Perched on the banks of the River Wye you’ll find the sleepy city of Hereford, home to famous beef cows and the largest surviving medieval map of the world.
>
>But a map isn’t the only thing that’s large here: new research shows Hereford locals also buy the biggest dildos of anywhere in the country.
>
>Thrusting its way to the number one spot on Lovehoney’s 2025 UK sex map, the average dildo purchased by residents here is 7.13 inches long.