What sort of half assed reporting came up with this story? This is not a new policy. If I remember right, Nintendo added a forced arbitration clause to their EULA about 10 years ago (I would try to find an exact date, but Google is flooded with articles parroting this story).
Should companies be allowed to force arbitration as a shield against all law suits? Hell fucking no, but their lawyers say they can, so any company with a EULA written by a half decent lawyer includes the wording.
At this point, the only reason anyone would complain that a company includes the clause is rage bait.
Yeah, if I recall the change was because so many people took them to arbitration at the same time that the cost wasn't worth it, so they changed the policy to 'local court' to avoid the situation repeating while also sidestepping any large class action attempts.
Exactly why they put it. You would first need to win a trial to get the clause voided and then win another trial to get actual damages or you can go to arbitration and get a modest settlement. Most people will take the latter.