‘X’ Rebrand Gets Twitter Blocked Under Indonesia Porn Laws

They did, many years ago with the PayPal merge. Musk wanted x.com, all the research said people saw it negatively, and Musk still pushed for it, until eventually he was ousted as CEO.

What's also weird is that Twitter does in fact contain a lot of porn. When Tumblr banned porn, Twitter was one of the top choices that people were recommending.

I guess they did well despite him. People who can send rockets to space probably also know how to deal with rich idiots.

I think somebody at SpaceX said they do better when Musk isn't around

Having followed SpaceX for a very long time, I think that Elon kinda figured early on how to get engineers excited for a lofty goal and give them sufficient room to fail and innovate, whilst squeezing every drop of work out of them.

So he was a good hype man for things he broadly understood and he was willing to put loads of money into making it successful.

But following a long tradition of people who are actually excellent in a narrow field, he convinced himself that he can translate this into imposing weird and frankly really stupid philosophy onto the world. The Bloombergs and the Carsons of the world have already failed at this, happily it looks like he will too. Not that he'll learn anything from it, just hope he goes away and stops trying.

Money

A failure to do market research is absolutely a company owner's fault.

Indonesia being Indonesia is not musk's fault, but not doing the bare minimum of looking into things is musk's fault.

You are extremely charitable my friend but Indonesia is not going to stop being Indonesia for Elon, so yes this is Musk's strategic error. You don't abrubtly change your entire multibillion dollar brand without doing some due diligence on the implications it will have. Or maybe he truly is deranged enough to believe he doesn't need customers in 4th most populous country to run a successful social media site.