I think it originally comes from TikTok. Basically women were asked if, when they are alone in a forest, they would rather encounter a man or a bear. Lots of women answered "bear". Lots of men were upset about it.
It's a thing going around about how toxic most men can be "if you had to choose between a bear or a man who would you pick" kinda thing and ofc most women pick bears because there less likely to be aggressive then men.
And in response the normal level headed men were like "god it sucks they had to go through whatever negative experience made them feel that way" and the sad fragile weiner men were like "THATS SEXIST FUCK ALL FEMOIDS" and the bears were like "do I smell a new England cottontail? Imma eat that son of a bitch and take a nap"