One city in China has gone viral for its BBQ. The problem, according to WSJ, is that the food is too cheap
I'm not even kidding.
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Meanwhile in Amerikkka:
Costco CEO says $1.50 hot dogs and $4.99 rotisserie chickens aren't going away
In two months, Ikea sold 1 million of its new [75 cent] veggie hot dogs [...] People love it.
Five dollars for a whole rotisserie chicken? That sounds extremely cheap.
It is extremely cheap. It's what business people call a "loss leader." The idea is to use the absurdly cheap rotisserie chicken as a means to motivate people to come into the store. When you have people in the store, it's easier to sell them more stuff that you actually make money on.
Meanwhile in Amerikkka:
Five dollars for a whole rotisserie chicken? That sounds extremely cheap.
It is extremely cheap. It's what business people call a "loss leader." The idea is to use the absurdly cheap rotisserie chicken as a means to motivate people to come into the store. When you have people in the store, it's easier to sell them more stuff that you actually make money on.