Why do YouTube usernames have @ in front of them now when you look at comments?

twitter. thats as deep as it goes. like how they try to get people to put hashtags in their titles despite no one using hashtags to find videos. corporations try not to turn everything into a homogeneous blob challenge: impossible.

it's funny because they tried to do this push a few years ago too where everyone new had an @ and they eventually dropped it because it was dumb. i guess whichever exec thought that was a good idea never actually left