This might help explain the spectacular launch of Threads

Automatically creating a shadow account for everyone on Instagram?

Even allowing people to follow that account?

Sounds like they really wanted to push Threads out the door in a big way.

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So it's made of mostly fake accounts from Instagram. That has to be the shadiest thing I've seen from a social media app. Just making "shadow" accounts from other social media apps to artificially boost it's analytics.
- I especially noticed this as someone that lives in the EU and decided to check it out using a VPN. 90% of my friends are also from inside the EU and can't download the app but they were all in my list of suggested people.

260 comments