Not exactly an original opinion but I hate this. I watch ads on my Roku app, I watch them on the mobile app, can't they just let it go on web browser? This just wreaks of greed
Also a lot of times revenue continues to grow while the company also has a good reason to believe the costs will result in more revenue in the future so they operate in the red with good reason to believe they'll profit. It's weird seeing such big companies do this though. It's usually a thing with startups.