Disney raises concerns over subscription reminder emails
Disney raises concerns over subscription reminder emails
New legislation would require the company to remind Disney+ customers of their subscriptions.
New legislation would require the company to remind Disney+ customers of their subscriptions.
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I sort of agree with disney on the fact you can watch for 14days and then cancel free. You should either pay for the month if you watch at least an hour or maybe pay % for the days you watched at least 5min
I am not sure why they are so against one email every 6montha I probably think they know it will mean some cancel
Expect companies to push hard against anything that costs them money. In this case, there is a smal overhead for reminding subscribers, but the "subscribe and forget about it" is an important source of revenue. Particularly the users who get a "free" subscription, barely used it but it converts to a paid subscription. I'm sure they can live without the revenue stream, but of course they want to keep it if they can as it's zero effort money.
The whole reason this is being proposed is because this is a widespread issue affecting consumers.
The golden rule (which Netflix appears to be trying to invalidate or die trying), is don't remind people they are subscribed.
Lots of people that started Netflix at £7 a month quietly just rolled along until it hit £17, and are now getting frequent reminders, and cancelling.
Disney may fear that people are less likely to forget an un-used sub if reminded about.