The global e-cigarette and vape market size was valued at USD 22.45 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 30.6% from 2023 to 2030. The public's growing understanding of e-cigarettes being safer than traditional cigarettes, particularly among younger people, due to numerous studies conducted by medical institutions and associations, is forecasted to fuel market growth. In addition, it is anticipated that the manufacturers’ wide range of customization options, including temperature control and nicotine dosages, will help the product demand. Moreover, growing e-cigarette technologies like pod systems and squonk mods have gained popularity and user adoption in recent years.
Market size value in 2023
USD 28.17 billion
Revenue forecast in 2030
USD 182.84 billion
The anti-smoking movement -- at least in the US -- didn't center around nicotine addiction, but around the negative secondary health effects.
Any similar secondary negative effects for vaping are pretty limited. So it's arguing just against the addiction alone. And I'm not sure that that's an easy case to make.
I don't doubt it's growing, but I think it's the classic temporary trend, a huge growth with an equally huge fall. Vape is harmful, something to be left to itself, there aren't many excuses that hold.
Everything is harmful though, that's the problem of existence. Nicotine is a psychoactive drug that does have both positive and negative effects. Vaping is safer than almost every other delivery method, and it's the safest recreational delivery method available. There's more than enough education on why nicotine is bad, which is the most you can really do.
People still drink, despite the physical addiction risks, the massive health risks of even a single drink a week, and the fact drinking any amount puts you almost comically more at risk of physical injury than not drinking. The education is fully out there. People still do it.
Free will is a hell of a thing, and restricting it has never ended well for those that restrict it, regardless of reason.
No one talked about restrictions, just common sense. A smart person will always realize that smoking or vaping doesn't make sense, that there are no positive aspects, that all the qualities they'd like to associate with are idiocy, to give something toxic a positive aspect. An evolved society must bury these trivia.
Hyperbole works against your goals, and is a direct driver of teen vaping. There are absolutely positive effects with nicotine, to pretend otherwise is simply 'Reefer Madness' for overly panicked sheltered millennials. The primary problem, and thus the messaging, should be that the positives do not outweigh the negatives; and nicotine addiction is incredibly hard to break away from.
An 'evolved' society that resorts to pointless, unfounded, unscientific scare tactics to justify government control isn't an evolved society, it's the 1920s.
We just have to open our eyes and see things for what they are, ridiculous and damaging. Like cigarettes will stop being a status symbol when they're no longer cool