The deal signed by Félix Lengyel, known as xQc, matches traditional athletes’ contracts, and is another sign of Twitch’s tense relationship with its top streamers.
After dealing with lots of bad PR from terrible decisions, Twitch now has to deal with one of its biggest streamers moving to another platform, Kick, with a deal larger than those of most athletes
This seems to be a no strings attached good deal on xQc's side given the lack of exclusivity clause. Worst case scenario is a particularly bad scandal hitting the platform could tarnish xQc's reputation such as it is but that's a risk for literally any platform. However...
As a start-up, Kick is prepared to operate at a loss
Aaand the platform is doomed. Focusing on growth over viability is whats makes you a prime enshitification target.