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Wtf why do the republicans get the fried chicken???
Or Pepsi and baseball? It should be the NFL and Coke instead of those two.
Why should they get coke?
Coke started in Georgia, is huge across the south. Has marketed itself as like a family friendly or wholesome nostalgia brand for a long time. Which plays really well with the old white people.
So we'll in fact, there are swap meets and clubs for collecting Coke memorabilia. https://www.cocacolaclub.org/content.aspx?page_id=22&club_id=534374&module_id=394442
I've run across these meets/conventions while traveling for work. All the attendees are boomers.
They also have their history with Nazis, so it doubly fits.
I'm just going to assume they mean the powdered variety