They will eventually. They probably just don't wanna build up communities. They just wanna browse memes. That's valid! Just means we gotta do the building.
just like RSS feeds did not become mainstream while Reddit did, the current state of the fediverse will not gain mainstream popularity; however, it’ll serve as a stepping stone towards a new federated internet that’ll be seamless and intuitive for non-technically-inclined individuals and those who are indifferent to the implications for privacy and digital freedom.
97% of people will only jump from walled garden 1 to walled garden 2