Watching a "What Happened?" video before work, it's about like what happened for x thing to stuff up royally. It's mostly about video games or consoles (I think he's done like video game movies and such?).
This one is about the GameCube, with a quote from the former Vice President of Marketing at Nintendo who says that the GameCube's colour "didn't feel masculine, I think. I remember us being very nervous at E3 that we were going to get bad press purely based on the color." Like Nintendo Japan liked the purple/indigo colour scheme but Nintendo of America hated it. With the former VP saying that they should do silvers and blacks, but "it wasn't that you couldn't bring out hardware that was a different color. It was just a very... 'female' looking color."
And man... I'm so glad that we as a society are straying from colours being feminine/masculine. I mean it still happens of course, but slowly, the younger generation is weeding that out. Thank goodness. Because purple is my favourite colour.
As a fellow purple lover, I'm sad that car manufacturers have stopped making purple cars. My purple car gets compliments frequently. When I eventually buy a new car, I'll likely get it wrapped in the same purple even though it'll cost a few grand. I also rock purple caps, shirts and my supermarket nanna bag is purple.
Yep I'm very much a purple person. Anything and everything I'll get in purple (with pink coming in second). It's weird that they don't colour cars anymore, it's hard trying to find like my parents car because they're black and look the same. When my mum had a red pt cruiser it was easy to spot it.
With modern technology I don't know why we don't have patterns. Even just ombre or something. Instead cars are becoming more and more boring every year.
I tend to like a nice deep red myself, but a rich dark purple is probably second favourite. Really it is less about the colour and more the same tone that I like. The idea that any colours should be reserved for specific genders is absurd. Society really needs to get over this bizarre gender tribalism we have, if society needs to dictate what you can do/be/like those differences obviously are not "natural".
It kind of fell into that poor slot that seems to happen with Nintendo consoles whereby every second one kind of fails, for no real reason. The Wii U was a great idea (and hell, you could argue Sony's recent move to have a portable PS5 device for home use is the same concept), as was the Gamecube, yet their predecessors overshadow them in so many ways.
I wonder what the reaction would have been had the purple been more on the vibrant/stronger side rather than the kind of matte/lilac colour. I'm thinking like Shinji's Eva01 in Evangelion (although even that could still be argued as being a bit on the feminine side). In the same vein, I wonder why purple and not red - the same red as their own logo.
But yeah, I'm with you - we still have a ways to go, but it's nice to see and hear things because called out, even for something that was only what, 15 years ago?