My son got Nikes so he doesn't get teased.
He's always wore sketchers. Like since he was 4. Recently, he got really emotionally taking about shoes he wanted for middle school. He said if he doesn't get Nikes he's going to get teased. Great fucking marketing work Nike.
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When I was young (in the late 80's) it was Air Jordans.
But, on top of being teased for not having them, you would also get jumped by kids who wanted to steal them from you.
It’s still air Jordans because Nike is a joke.