The guys in business suits consider a "win" just sales and not really public sentiment or anything else that also matters as much (if not more).

This is why business people and actual devs/artists/etc that work on the product should generally run things separately.

Seems like GameStop's systems don't have a lower limit for prices? As in, this probably manifested on the register as "-$5".

"It's never done open heart surgery before, but f it"

Bicentennial Man?